In 2007, RayV provided users a new way to broadcast and view channels online. I designed the UI for the RayV Broadcaster, RayV Viewers, and the CSS layout which incorporated the embedded Viewer and was used to market to different channels. I also created the Branding Standards Guideline to direct all creative material for the RayV brand, the content for the corporate documents, and their advertising.
RayV Expanded Viewer: Semi-transparent design allowed for channel surfing while not completely obstructing the view of the program you were watching. The broadcaster could be moved around the screen and the information panels were collapsible. You could browse content worldwide and customize your broadcaster by adding favorite channels.
RayV Viewer Minimized: Allowed the capability to surf channels and change volume without the obstruction of the expanded viewer.
RayV Viewer Sign-In Window: For subscribed viewers.
RayV Embedded Viewer: Download window and CSS designed minisite, easily customizable for each client.
RayV Embedded Viewer: Super Bike Minisite
RayV Embedded Viewers: Clients had capability to customize the viewer colors and size to fit their needs.
The RayV Minisite Specifications Guidelines: These are sample pages from guidelines that were created to retain consistency of the RayV brand when the embedded viewer was used in client websites.
RayV Broadcaster: collaborated with RayV designers to create the interface for the broadcaster.
RayV Broadcaster: closer view of 12x12 pixel icons, buttons, equalizer, scroll bar and interface texture
RayV Ads
The RayV Corporate Standards Design Guide: These are sample pages from the detailed guidelines that were created to define the core visual branding elements that made up the RayV communications system, and to show how to use the RayV voice and visuals to express the brand personality. They laid out the RayV brand characteristics and provided examples for conveying them.
